How It Works Pricing Coverage Why Badgergram Facebook Claim Your Spot →
Claim by June 21, 2026 — Print deadline for the July 1 delivery run. First to claim wins their type of business — no second chances this run. Claim by June 21 — July 1 delivery run.
Claim Your Spot →

Your Ad.
Your Category.
Your City.

One business per category. Once you claim your spot, your competitors are locked out for the entire print run.

~10K
Households
Per Drop
1
Business
Per Category
12″ × 9″
Inches · Both
Sides Printed
See Pricing How It Works
Live Layout · Adjusts as Full / Half Spots Are Claimed
12″ × 9″ · Full Color · USPS EDDM · Both Sides
Showing Back
Badgergram mailer back
Badgergram mailer front
1
Category Per
Card
How It Works

From Signup
To Delivery Day.

The whole process takes less than 10 minutes on your end. We handle the rest.

01
Claim Your Category

Call, text, or email us to pick your ad size and the type of business you do. Once you book it, that spot is yours — no other shop in your line of work can buy in for the entire print run. First to claim wins.

(608) 285-2380 hello@badgergram.com
02
Send Your Ad Details

Already have an ad? Send it as a PDF or PNG at 300 DPI and you're done. No ad yet? Just send us these and we'll handle it:

Company Name & Address
Phone & Website
Company Logo
Special Offer or Promo
💡 A promo code in your ad lets you track exactly how many new customers it drives each month.
03
Approve, Pay & Delivery Day

We send your ad proof for approval. Once you confirm it looks great, a secure payment link finalizes your spot. Then sit back — your ad lands in Madison mailboxes on delivery day. Simple as that.

No long-term contract.
Ad Sizes & Pricing

Two Sizes.
Simple As That.

Full slot or Half slot. One price each. One business per category. Both sides of the card — claim yours before someone else does.

★ Most Premium
Full Slot
Full size ad — maximum impact
$600
per month · per mailer
2× the size of a Half slot · maximum on-card impact
Best for: Restaurants, Contractors, Realtors, anyone who wants maximum visibility
Claim This Spot
Half Slot
Half size ad — great entry point
$350
per month · per mailer
2 Half slots fit in every Full slot space
Best for: Service businesses, name recognition, budget-conscious advertisers
Claim This Spot
★ Save 10%
3-Month Commit
Lock in your category — save 10%
Full Slot
$600 $540/mo
Half Slot
$350 $315/mo
Save up to $180 over 3 months · spot locked for the full run
Best for: Advertisers who know they want to be seen consistently — and want the savings to prove it.
Lock In 3 Months
Every slot is exclusive to your line of work — no other shop like yours can run on the same mailer. The card fills as spots are sold — Full and Half slots are mixed based on what advertisers choose.
Targeting Next Run — July 1, 2026

Where Your Ad Lands.

Routes rotate each print run across the greater Madison area. Your ad reaches a fresh ~10,000 households every month — over the year you build wide regional saturation.

Routes not yet finalized for the July 1 run. The map shows possible route for upcoming cycle — final routes and neighborhoods may vary.
USPS EDDM coverage map showing carrier routes across the greater Madison area
Coverage map will appear here Save your USPS EDDM screenshot as route-map.png in the same folder as this file. Refresh and the map shows up automatically.
Actual USPS EDDM coverage map · Sample coverage
~10,000
Residential
Addresses
15
Carrier Routes
This Cycle
100%
Residential
Mail Only
Next delivery: July 1, 2026 · Routes update each cycle to spread coverage across the metro.
Why Badgergram

Not Another
Ad Platform.

No bidding. No algorithms. No competing against yourself. Just your business — in print, in their mailbox.

01
You Own Your Category
On Google or Facebook your competitor can outbid you for the same customer. On Badgergram they literally cannot — once you claim landscaping, no other landscaper gets on that card. Period.
02
Under 5 Cents Per Household
A Half slot reaches ~10,000 homes for $350 — under 4 cents per household. A Full slot is $600 — under 6 cents per home. No digital platform gets you in front of a local homeowner at that price.
03
The Biggest Card In The Mailbox
At 12″ × 9″ this is the maximum size USPS allows under flat-rate EDDM (Every Door Direct Mail) postage. It will be the largest piece of mail in the neighborhood — full color, UV gloss, impossible to miss.
The Difference
⭐ Category Exclusive Guarantee
Feature Badgergram Other Mailers Facebook Ads
Physical mail delivery✓✓✗
Category exclusivity✓✗✗
Flat predictable cost✓✓✗
No algorithms or bidding✓✓✗
No monthly contract✓✗✓
Largest piece in the mailbox✓✗✗
Ready To Advertise

Claim Your Category
Before It's Gone

First to book wins the territory — no second chance once your spot is taken.

Email Us
hello@badgergram.com
Call or Text
(608) 285-2380
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